Flipboard: Friend or Foe?, Rodale’s Digital Strategy, E-reading Trends, Food Network Magazine Raises Its Rate Base, Smartphone Use and Tablet Adoption
Welcome to TFP’s weekly roundup of interesting and noteworthy stories from the publishing world. This week we’re discussing Flipboard, Rodale’s digital strategy, e-reading trends, and more.
- Flipboard found immediate popularity among iPad users, but its release caused no small amount of angst among publishers. Michele Lee DeFilippo explores whether the social magazine app represents a threat or an opportunity for publishers.
- While the popularity of digital editions continues to grow, adapting existing workflows to accommodate this additional segment remains a challenge for many publishers. Rodale walks through its strategy to keep digital edition production in-house for its 34 iPhone apps and 13 iPad apps.
- Would you find it surprising that 21% of Americans have read an e-book in the past year? An e-reading infographic from Infographic Labs shares this and other insights into the state of the e-book industry.
- Food Network Magazine, which ranks sixth in newsstand magazine sales, announced that it is set to raise its rate base twice in 2013.
- According to comScore, nearly a quarter of all smartphone users are also tablet users, and this percentage is expected to rise rapidly. The research suggests that tablets have gained irreversible momentum, only a little more than two years after the release of the iPad.
This Week in Publishing appears every Friday on the TFP blog. Every week we compile interesting and noteworthy stories from the publishing world and put together a wrap-up to help our readers stay up-to-date. Think we missed something great? Leave a comment below and let us know.
Posted by: tfpadmin