This infographic from content marketing software firm LinkSmart offers a back-to-basics reminder of the metrics that publishers should be consistently tracking, measuring, and analyzing to make sure the time, effort, and dollars you’re investing in your site and its content are well spent.

Here’s the full infographic.

Infographic: The Top 5 Metrics Every Publisher Should Care About


Visit Technology for Publishings blog each week for interesting and informative media-related infographics we’ve discovered and want to share. Have you seen one out there that you think we should include? Drop us a note!

Posted by: Margot Knorr Mancini

A thought leader in the publishing industry, Margot Knorr Mancini has helped numerous publishers redefine their missions to become nimble content generators with the ability to repurpose content easily and efficiently. As Founder & CEO of Technology for Publishing, her analytical mind allows her to remain a step ahead of the industry, recognizing early trends and developing pivotal best practices.