Technology has made it possible for digital marketers to send their messages around the globe nearly instantaneously. But for their campaigns to be successful, they need to understand their global audiences and how to navigate the changing landscape.

This week’s Infographic Pick of the Week from Marketo Blog looks at facts and figures on digital ad spend, where budgets are being spent, and the biggest opportunities out there.

Click the image below to see the full infographic.

Digital Ad infographic

 

Visit Technology for Publishing’s blog each week for interesting and informative media-related infographics we’ve discovered and want to share. Have you seen one out there that you think we should include? Drop us a note!

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Posted by: Margot Knorr Mancini

Margot Knorr Mancini
A thought leader in the publishing industry, Margot Knorr Mancini has helped numerous publishers redefine their missions to become nimble content generators with the ability to repurpose content easily and efficiently. As Founder & CEO of Technology for Publishing, her analytical mind allows her to remain a step ahead of the industry, recognizing early trends and developing pivotal best practices.
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