End of Print Teen Vogue, Social Media Senate Hearings, Publishers Turning to Consumer Marketers, iPhone 10 Reviews, InDesign Tip: Remove Forced Line Breaks in Table of Contents, Using Adobe InDesign CC 2018

Welcome to Technology for Publishing’s roundup of news, stories of interest, and tips for media industry pros! This week, we’re sharing posts about Condé Nast’s decision to shut down the print Teen Vogue, what social media attorneys had to say at hearings on Russian election meddling, why publishers are hiring consumer marketing pros, what reviewers are saying about iPhone X, and more.

  • World Trade Center Stair Climb, New York, USACondé Nast is shuttering its print Teen Vogue as it shifts its focus toward digital, a move that also came with job cuts, a hiring freeze, and budget cuts across titles and departments. WWD reports the publisher is also cutting the frequency of most of its titles, although Bride, Vanity Fair, Vogue, Wired, and The New Yorker will not be affected. These changes follow job cuts and a reorg earlier in the year that among other things combined editorial teams, including creative, copy, and research, across magazine groups.
  • “We are not a newspaper. We are a platform that shares information,” maintained Google lawyer Richard Salgado at Senate hearings aimed at determining the role Facebook, Google, and Twitter played in Russian efforts to sway the 2016 presidential election via advertising and disinformation. Revealing that the campaign was much more pervasive than first thought—with as many as 126 million Facebook users viewing content from Russian operatives leading up to the elections—testimony focused on what the companies could have done to prevent abuse and whether greater oversight is needed. “In hindsight we should have had a broader lens,” said Facebook’s attorney at the hearing. “There were signals we missed.”
  • To offset the digital ad revenue lost to the duopoly and the continuing decline of print, publishers are hiring marketers from consumer companies—eBay, Procter & Gamble, Visa, and others—to help them boost subscription and membership numbers, Digiday reports. Karl Wells, Wall Street Journal’s membership GM, says the shift from circulation departments to teams focused on digital subscription growth is driving the need for different skill sets: “The team we’ve built is a combination of marketers who are data-curious, data-literate, digital-first, and can balance the need for art and science.” Publishers are also turning to savvy consumer marketers to better pitch new products and services outside their traditional businesses, the article notes.
  • iPhone X has officially launched and the reviews are coming in. For a hands-on spin of all iPhone X’s new features—put through their paces at the “happiest place on earth” (i.e., Disneyland)—check out a review by TechCrunch’s Matthew Panzarino, who uses “the absolute crap out of it for several days straight.” Meanwhile, New York Times tech writer Brian X. Chen says, yes, the phone is pretty cool—but you might not be ready for it. And as Recode and Slate note, Apple for the first time handed over the new iPhone to popular YouTube video bloggers and celebrities to get their take in a new strategy intended to “re-accelerate its momentum.”

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Image: WWD/photo by Richard Drew, AP/REX/Shutterstock

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Posted by: Monica Sambataro

Monica Sambataro
Monica Sambataro is a contributing editor and copyeditor for Technology for Publishing. Her publishing background includes work for leading technology- and business-related magazines and websites.
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