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NEWS
New Subscription from Meredith
- Meredith Expands Premium Quarterly Subscription Offerings with ‘Traditional Home’
- Doctors Banish Magazines in Another Pandemic Blow to Print
- Active Interest Media Sells Several Magazines to Pocket Outdoor Media
- “Preparing Itself for a Radically Different Future”: How Publishers Are Emerging from the Covid-19 Crisis
- Meredith to Launch ‘Reasons for Hope in America’ Campaign
- A Tale of Two Economic Indicators: Publishing’s Long Road to Recovery Will Require More Detours
- Publishers Engage Audiences with Newly Announced Virtual Summer Events
- When the Going Gets Weird, ‘The New York Times Magazine’ Turns to Fiction, Entirely
- ‘Parents’ Launches Book Club, New List “100 Books to Inspire Your Kids”
- Publishers Are Wary of the Latest Attempt to Standardize GDPR Compliance
- ‘Atlantic’ Festival Takes September Event Virtual
- Publishers Can Now Determine Exactly How Much Traffic Is Generated from Google’s News Tab
- YouTube’s Lowered Mid-Roll Ad Requirement May Lead to Shorter Videos from Publishers
- Hearst Magazines Ramps Up Membership, Paywall Rollout
- Condé Nast Shows More Signs of Cookie-Less Future for Publishers
TRENDS
Newsletters Evolve
- “The Inbox is the New Doorstep,” as Newsletters Evolve, Publishers Adapt Their Tactics
- Pinterest Testing New Co-Sold, Revenue-Share Ad Model for Publishers with Tastemade
- As Advertisers Boycott Facebook, Publishers See Video Ad Revenue Fall in July
- The Revitalization of Print Advertising
- Ad Refreshing is the Publisher Ad Tactic Both Ad Buyers and Readers Dislike — And is on The Rise in Tough Times
- Publishers Are Seeing Revenue Bumps of up to 103% from Email Newsletters: “It Is the New Homepage”
- Anticipating Customer Needs with Data and AI
- “Higher Engagement Rates Than Any Other Type”: The Power of Long-Tail Articles
- “This is a New Opportunity”: Content Innovation to Reconnect with Readers
- Haymarket, Incisive, and Condé Nast on the Importance of Sustainability in Publishing
- 8 Lessons from Hearst Live and New Scientist on Running Successful Virtual Events
- Why Marketers and Publishers Struggle with Messaging
- Knowing Your Readers in A World with Privacy Regulations
- How Publishers Are Selling Advertisers on Virtual Events
- ‘The Downloads Are Back’: Podcasting Finishes the First Half of 2020 Strong
METRICS
Adult Social Media Usage
- Uptick in US Adults’ Social Media Usage Will Likely Normalize Post-Pandemic
- “Robust Growth to Resume in 2021”: Global Digital Ad Spending to Bounce Back, Reports EMarketer
- Why the Pandemic is a Good Time for Advertisers
- Google Introduces a New Way for Publishers to Drive Traffic (and 27% of Web Searches Begin There)
- What Has COVID-19 Taught Us About Subscription Strategies? 7 Developments to Note
- 70% Experimenting with New Sources of Revenue: Publishers are Trying Out New Campaign Types and Revenue Streams
- U.S. Ad Market Faces Longer Road to Recovery as States’ Reopening Efforts Sputter
- Publisher Subscription Platforms’ Best-Kept Secret: Global Audiences
- Digital Ad Spend Rebounds, as “Dormant, More Traditional Customers” Shift Online
- ‘If Your Enemy Has All the Power, You May as Well Sleep with Them’: Why Subscription Publishers Can’t Quit Facebook Ads
PEOPLE IN MEDIA
More Media Layoffs Coming
- The Second Wave of Media Layoffs is Here
- Stuart Emmrich to Step Down as Editor of Vogue.com
- ‘Significant growth’: Bloomberg Media Group CEO Justin Smith on the accelerated shift to subscriptions
- Under Newly Elected Chairman, Ebony Board Ousts CEO
- 6 Editors-in-Chief Share Inspirational Insights and Philosophies
- Retail Exec Joins Highlights Children’s Media Brand as President
- Hearst Magazines President Young Resigns After Allegations of Sexist Remarks
- Multiple Editors-in-Chief Exit Modern Luxury Amid Staff Cuts
- Zinczenko Out and Ritchie in as Bonnier Corp. CEO
- In a publishing COVID-19 world is networking still a thing?
Images: MediaPost, Folio, eMarketer, Digiday
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Posted by: Monica Murphy
