This week’s infographic pick addresses the million-dollar question when it comes to social media: How do you get your followers to actually read and engage with your content? While having a lot of followers is great, if true engagement is lacking, you’re missing the mark. ...
READ MOREPublishers are dealing with extraordinary challenges as they try to shift content business strategies while reshaping the inner behaviors and DNA of their operations to support new goals. Refreshing one’s thinking about change management and how it can best support ...
READ MOREMPA’s Social Media Report, Hachette-Amazon Truce, Facebook at Work, Meredith Deals, “Drawing” in InDesign, TFP’s Infographic Pick of the Week, InDesign CC Tip: Color Theme Tool Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re ...
READ MOREIf you work in the publishing industry, you’ve likely heard the terms paid, owned, and earned media. But what do they mean exactly? That’s what this week’s infographic pick from The Media Octopus, posted on AllTwitter‘s website, explains. It breaks down the differences between ...
READ MOREConsumer magazines, digital vs. TV ad spend, updated social network demographics, holiday spending projections, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for ...
READ MOREDirect-to-Social Publishing, Facebook’s Mobile Bid, HBR’s Social Media Numbers, Atlantic-PBS NewsHour Series, 5 Steps for Planning a Sustainable Digital Magazine App, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v32 Update Release v32.2 Welcome to TFP’s roundup of ...
READ MOREContent marketing is quickly evolving, but today’s “brand newsrooms” face some significant challenges in finding the resources they need to produce enough content to engage their audiences. In fact, lack of time is a big problem for 69% of content marketers, with only ...
READ MOREIt’s been a challenging four years as publishers have worked to replace declining print magazine revenues with digital magazine solutions. Finding success in digital is highly dependent on good planning and consistent re-evaluation of what’s working and what’s not as consumer ...
READ MOREHoliday Content Strategy, Twitter’s Fabric, A/B Testing, Yahoo’s Marissa Mayer, InDesign Time-Saving Tips, TFP’s Infographic Pick of the Week, Women in Media Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re sharing stories about holiday content strategy, Twitter’s ...
READ MOREWith all the noise around social media’s potential to drive sales and brand awareness, you’d think it would be at the top of every CMO’s list. But that’s not the case, according to an OutMarket infographic posted on the SocialTimes website. While highlighting social ...
READ MOREDigital Video Ads, Facebook News, Tablet Sales, Hispanic Ad Spending, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for changes just around the ...
READ MOREApple’s Troubles, BuzzFeed Video, Facebook’s Ad Platform, the Times‘ Homepage Feed, Creating Efficiency in Digital Content Process, TFP’s Infographic Pick of the Week, DPS Tip: Apple’s App Review Guidelines, Adobe DPS v32 Release: iOS 8, Viewer Changes, Reset Folio, and Push Notifications Welcome to TFP’s ...
READ MOREIn a rapidly changing content world, being able to launch new products, channels, or efforts quickly and effectively is key to success, but finding efficiencies early on within an implementation is what ultimately drives that content success. By ...
READ MOREiOS 8 Features, Updated News Apps, News Corp. vs. Google, The Huffington Post, 3 Great New Books for a Type-Lover’s Library, TFP’s Infographic Pick of the Week, DPS Tip: How to Preview on a Device Welcome to TFP’s roundup of news and tips ...
READ MOREAmazon’s Twitch Acquisition, Facebook vs. ‘Click-Bait’ Headlines, CMS Market, Interview With The Atlantic‘s Bob Cohn, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v31 Patch Release v31.3, Adobe MAX 2014 Welcome to TFP’s roundup of news and tips ...
READ MOREGannett’s Spin-Off, Hearst’s Acquisition Targets, Digital Launches at Trinity Mirror, the Tribune’s New Subscription Model, DPS Tip: Scheduled Background Downloads, TFP’s Infographic Pick of the Week Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re ...
READ MORENew York Times Revenue Numbers, NYC’s Daily Tabloids, Minority Employment in Newsrooms, Young Twitter Journalists, Top 5 iPad Apps for Designing on the Go, DPS Tip: Patch Releases v31.1 and v31.2, TFP’s Infographic Pick of the Week Welcome to TFP’s ...
READ MOREThe New Yorker‘s Web Redesign, Continuous Scroll, Digital ‘Magazines’, Subscription Ebook Model, InDesign Tip: 7 Tips to Make Your InDesign Workspace Work for You, DPS Tip: App Builder Advanced Options as of v31, TFP’s Infographic Pick of the Week Welcome to TFP’s ...
READ MOREOne of the most common questions we get in our consulting work is, “Well, what are other publishers doing?” That question often arises because most of us are busy with the daily tasks of trying to get published content out ...
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