Last week, the MPA Digital: Technology conference in New York provided some thought-provoking panels and leading-edge ideas for attendees. One of the more interesting sessions, “How New Technologies Can Build a Bond With Your Audience,” with Lucky magazine Editor in Chief Brandon ...
READ MORELess than six months after Flipboard was first launched for the iPad in July 2010, Apple named the so-called social magazine App of the Year. The app, released for the iPhone last December and as a beta for Android devices earlier ...
READ MOREIf you haven’t tuned in to National Geographic magazine’s coverage of the Everest story, you’re missing a pivotal moment in publishing evolution. As one of the early pursuers of digital magazines, National Geographic has not been shy about trying new things ...
READ MOREThis story is different than usual—more personal than technical. In my many years of working with and advising publishers on how they should produce their content, one of the things I talked about early on and in the last century ...
READ MOREOn March 30, Facebook officially rolled out Timeline, the new format for profiles and pages, to all brand pages. Some brands were ready to go by the deadline, having put a lot of thought and effort into how to best utilize ...
READ MOREDigital publishing has been in a tizzy since the release of the new iPad, with Adobe Digital Publishing Suite users scrambling to get accurate information on how to get their content optimized for the new device. Based on feedback from ...
READ MOREThe good news for publishers is that the adoption rate for tablets and e-readers is quickly growing, which translates into a rising demand for digital apps and publications. Corporate publishers and ad agencies are taking notice and exploring these new ...
READ MOREThere has been a continuous stream of articles lately about Pinterest, the social networking site that allows users to collect and share images from around the web on their own virtual bulletins boards. In a recent post on our This Week ...
READ MOREChange. Forward. Fast. That’s this year’s theme at O’Reilly’s Tools of Change for Publishing Conference. More and more of the groups we’ve worked with in recent months have brought new challenges to us, with stricter requirements for doing more with ...
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