Create Your Own Flipboard Magazine, GQ’s New Personalization Feature, Multichannel Content Strategies, The Pros and Cons of Native Ads, What You Need to Know to Build a DPS App, TFP DPS Tip: Avoid Moving Assets
Welcome to TFP’s weekly roundup of interesting and noteworthy stories from the publishing world. This week, we’re discussing new tools from Flipboard for building a custom magazine, the debate over whether native ads are such a good idea, advice on building DPS apps, and more.
- Flipboard’s latest version for iOS includes a feature that lets readers curate content within the app to essentially build their own custom magazines, which they can then share. In addition, Flipboard has released a bookmarklet called “Flip It” that enables users to collect and share content from any site.
- GQ‘s new MyGQ feature lets users of its iPad app “save all pages from the issue into a personal collection and share select content”—including ads—”with friends through email, Facebook, and Twitter.” GQ hopes that it will attract advertisers, who are charged $5,000 to include links in their ads.
- What do you know about structured content, responsive design, markup, DITA, OWL, and faceted search? If the answer is “Not much,” you’d better get to work on your multichannel publishing strategy, warns EContent magazine.
- The jury is still out when it comes to native advertising. This week, a Digiday post argued that native ads “misdirect users by disguising the source of the message,” and a Mediapost described them as “an across-the-board win.” Meanwhile, eMedia Vitals examined both sides of the debate.
- On our blog this week, find out the five questions you should answer before creating an app, five steps to becoming a DPS Folio Overlay pro, and five keys to DPS app-building success, plus learn more about our new on-demand online training series for Adobe DPS.
- On TFP’s DPS Tips blog, we explain why planning where assets such as images, audio, and video files are going to be stored is an essential first step in building an Adobe Digital Publishing Suite app.
This Week in Publishing appears every Friday on the TFP blog. Every week we compile interesting and noteworthy stories from the publishing world and put together a wrap-up to help our readers stay up-to-date. Think we missed something great? Leave a comment below and let us know.
Posted by: Gina Barrett