Tablets’ Growth Trend, Digital vs. Print Magazines, Inspiration for Digital Storytellers, Financial Times‘ HTML5 Web App, Women in Media News Roundup, Sotheby’s DPS-Based Sales Tool, TFP InDesign Tip: Template Best Practices
Welcome to TFP’s weekly roundup of interesting and noteworthy stories from the publishing world. This week, we’re discussing tablets’ market growth, whether readers prefer print or digital magazines, how one publisher developed its HTML5 web app, and more.
- According to the University of Missouri’s Reynolds Journalism Institute, one-third of U.S. adults now own media tablets. IDC expects the trend to continue, predicting that “tablet shipments will exceed those of portable PCs this year” and that tablets will outsell portable and desktop PCs by 2015.
- A recent survey by Mequoda Group found that 26% of tablet owners prefer to read magazines’ tablet versions rather than the print editions—a figure the digital publishing consultancy expects to climb to 77% by 2020.
- If you’re among those who are creating digital content, you might want to check out Journalism.co.uk’s 10 tips for compelling long-form digital storytelling, and MediaShift’s post on five apps that are helping to redefine what a digital magazine can be.
- A case study in Smashing Magazine by FT Labs’ Wilson Page offers insight into how the Financial Times‘ developed its new HTML5-based web app for the iPad. See what you can learn from the lab’s approach to the challenge of building a flexible, reliable tool that can accommodate future innovations.
- On TFP’s Women in Media blog, we take a look at who made Forbes’ 100 Most Powerful Women list, Arianna Huffington’s commencement address, the Lean In women’s leadership community on Tumblr, and more.
- When Sotheby’s International Realty was planning its 2013 marketing strategy, it turned to Adobe’s Digital Publishing Suite to create an interactive app that can be continually updated, saves on printing costs, and serves as a unique sales tool in front of clients. Read more about the project on the TFP blog.
- InDesign templates are the cornerstone of most Adobe publishing environments today. Visit TFP’s InDesign Tips blog for our recommendations on which settings to use for the best results when you’re building InDesign templates.
This Week in Publishing appears every Friday on the TFP blog. Every week we compile interesting and noteworthy stories from the publishing world and put together a wrap-up to help our readers stay up-to-date. Think we missed something great? Leave a comment below and let us know.
Posted by: Gina Barrett