Blog

DPS Tips Digest: April 2014

Technology for Publishing shares weekly tips on Adobe’s Digital Publishing Suite with our readers and clients who are interested in learning how to make the most of the tool. Here, we’ve gathered our DPS Tip posts from the past quarter ...

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DPS Tip: Avoid Moving Assets

Planning for and knowing where assets such as images, audio, and video files are going to be stored is an essential first step in building an Adobe Digital Publishing Suite app. Before creating documents, set up a folder to store these ...

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INFOGRAPHIC: The State of Content Marketing

This infographic on content marketing that digital marketing journal Leaderswest recently shared caught our eye. Based on data from Oracle Eloqua’s State of Content Marketing 2014 Survey Report, this infographic offers a snapshot of how businesses are approaching content marketing to attract ...

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INFOGRAPHIC: Why Upworthy Has Won the Internet

Marketing automation software firm Marketo created an infographic aimed at helping the rest of us learn from viral content site Upworthy’s success. Though Upworthy’s attention-grabbing headlines certainly have something to do with it, Marketo offers this important reminder as well: ...

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DPS Tip: Creating Text Notifications

In Adobe Digital Publishing Suite v30, the DPS text notification system has been rebuilt using an HTML interface. It offers the ability to send text notifications to certain device segments, to people who haven’t launched an app in 30 days, ...

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5 Strategies for Maintaining Content Health

Continuing our series on the Essential Elements of an Effective Content Backbone, let’s talk about how to keep content in good health. What’s “content health”? Well, it’s the glue and process that keep your content workflows, structure, systems, and organization ...

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