For better or worse, platforms and other technologies changed publishing and other industries dramatically over the past year. With the rise of social media and evolving IT, content, and business models, it’s more important than ever to understand what’s happening ...
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Who’s hotter? No question both Instagram and Snapchat are important platforms for content creators focused on reaching Gen Z and millennial audiences. But which is grabbing the most attention—and ad dollars? Based on an Adweek-commissioned survey by Survata, this week’s infographic pick shines ...
READ MOREPolitics on social media, news in text vs. video, digital journalism jobs, millennial vs. baby boomer marketers, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for changes ...
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Reality check We don’t have to tell you that social media—like it or not—is now part of the very fabric of the publishing industry. But to underscore that fact, here are a few numbers to consider: 2.34 billion Projected number of ...
READ MORENews notifications on smartphones, newsstand units sold and dollar sales, Snapchat ad revenue projections, Google’s survey of mobile users, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare ...
READ MOREThe high cost of ad blocking, news consumption on social media, vanishing newspaper jobs, the booming audiobook market, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for ...
READ MORELong-form storytelling on mobile, consumers willing to pay for ad-free browsing, the continuing growth of social media, brand awareness on social platforms, the IAB’s latest digital ad spend report, and more are covered in this installment of TFP’s Media Metrics ...
READ MOREThe amount of mobile data news site ads consume, magazines’ total social media audiences, digital ad spending projections, the importance of cross-device synchronization, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with ...
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Did you know that of the 7.4 billion people on earth today, 6 billion of us have mobile phones? And, according to Activate CEO Michael J. Wolf, of the 6 billion of us with mobile access, only 4.5 billion have access to running water? ...
READ MOREPrint-only newspaper readers, media fragmentation, mobile apps vs. mobile browsing, native ads, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for changes just around the corner, each month ...
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Looking at 2015 in review, it’s clear this was a year of dramatic change for publishers. Major shifts occurred not only across publishing platforms but in terms of what we need to deliver to readers and how. Our content strategy ...
READ MOREAmerican’s Test Kitchen, Q&A on Apple News, Future of Book Publishing, Review of LinkedIn’s Mobile Apps, Media Metrics, TFP’s Infographic Pick of the Week, DPS 2015 Tip: Using Custom Fonts in Cards, Adobe Digital Publishing Solution v2015.7 Release Welcome to Technology ...
READ MOREWhat Apple Watch owners use their devices for, how hashtags affect engagement on Twitter and Instagram, a continued decline in magazine newsstand sales, Generation Z’s connectedness, and more are covered in this installment of TFP’s Media Metrics roundup. To help you ...
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If I asked you to define what a publishing platform is, what would you say? It’s a simple and yet complicated question, and I’d be curious to hear how different individuals would answer it depending upon where they sit in ...
READ MOREA drop in the number of developers focusing on wearables, a surprising increase in both digital and print newspaper ad spending, a Pew study on social media use over the past decade, the percentage of ads in Facebook’s News Feed, and ...
READ MOREWhat consumers demand from digital content, how the mobile web is keeping pace with apps, millennials willing to pay for news, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare ...
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This month, Technology for Publishing participated in the Idealliance “Going Mobile” event, where a number of industry leaders came together to share their thoughts about what’s next for publishers. I was invited to moderate one of the sessions, Trend Toward Magazine Articlization, featuring ...
READ MOREFuture of Tablets, iOS 9 Update, Fonts for Mobile Web, Breadth vs. Depth, September Book Picks: Managing Articlization in a Mobile World, TFP’s Infographic Pick of the Week, DPS 2015 Tip: Installing Tools to Create Article Files, Adobe Digital Publishing Solution v2015.4 Release: Features, ...
READ MOREA boom in digital media consumption, magazines taking the leading in the mobile race, the short half life of mobile apps, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and ...
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We are into the final countdown for this year’s Idealliance Tech & Trends “Going Mobile” event and excited about the range of topics we’ll be hearing about. If you haven’t yet registered for the event, slated for Sept. 10 in ...
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