Native-style display ads, ad viewability, how users access news and learn online, growth in newspapers’ digital audiences, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and ...
READ MORENext Issue Media Funding, Vox’s New Native Ad Chief, Q&A With David Carr, Start-Up Model, TFP’s Infographic Pick of the Week, DPS Tip: Testing Your App With TestFlight, Holiday Shutdown Reminder Welcome to TFP’s roundup of news and tips for media industry ...
READ MOREPublishers are dealing with extraordinary challenges as they try to shift content business strategies while reshaping the inner behaviors and DNA of their operations to support new goals. Refreshing one’s thinking about change management and how it can best support ...
READ MOREMPA’s Social Media Report, Hachette-Amazon Truce, Facebook at Work, Meredith Deals, “Drawing” in InDesign, TFP’s Infographic Pick of the Week, InDesign CC Tip: Color Theme Tool Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re ...
READ MOREReuters’ Comments Section, New Hearst Advertising Plan, Tumblr’s Revenue-Building Strategy, Definition of Clickbait, Media Metrics, InDesign CC Tip: Color Groups, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v32 Update Release v32.3 Welcome to TFP’s roundup of news and ...
READ MOREConsumer magazines, digital vs. TV ad spend, updated social network demographics, holiday spending projections, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for ...
READ MOREWith the holiday season around the corner, marketers are focusing on how to drive greater sales and brand reach through social media outlets. According to an Offerpop survey, highlighted in an infographic on AllTwitter‘s website, more than two-thirds of respondents will increase ...
READ MOREDirect-to-Social Publishing, Facebook’s Mobile Bid, HBR’s Social Media Numbers, Atlantic-PBS NewsHour Series, 5 Steps for Planning a Sustainable Digital Magazine App, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v32 Update Release v32.2 Welcome to TFP’s roundup of ...
READ MOREContent marketing is quickly evolving, but today’s “brand newsrooms” face some significant challenges in finding the resources they need to produce enough content to engage their audiences. In fact, lack of time is a big problem for 69% of content marketers, with only ...
READ MOREIt’s been a challenging four years as publishers have worked to replace declining print magazine revenues with digital magazine solutions. Finding success in digital is highly dependent on good planning and consistent re-evaluation of what’s working and what’s not as consumer ...
READ MOREHoliday Content Strategy, Twitter’s Fabric, A/B Testing, Yahoo’s Marissa Mayer, InDesign Time-Saving Tips, TFP’s Infographic Pick of the Week, Women in Media Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re sharing stories about holiday content strategy, Twitter’s ...
READ MOREThis week’s infographic pick from Carabiner Communications, posted on MarketProfs‘ website, takes a nostalgic look at how storytelling has changed over the past 10 years. And what a decade it’s been! From blogs to wearable technology, the ways in which we communicate have evolved dramatically, and for better or worse, ...
READ MOREDigital-to-Print Rule, Q&A: Consumer Reports, “The Bad News About the News”, Meredith’s Native Ad Strategy and Licensing Deal, Media Metrics, TFP’s Infographic Pick of the Week, DPS Tip: DPS Status Page, Quarterly DPS Tip Digest Welcome to TFP’s roundup of news ...
READ MOREWith all the noise around social media’s potential to drive sales and brand awareness, you’d think it would be at the top of every CMO’s list. But that’s not the case, according to an OutMarket infographic posted on the SocialTimes website. While highlighting social ...
READ MOREDigital Video Ads, Facebook News, Tablet Sales, Hispanic Ad Spending, and more are among the topics covered in this month’s installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for changes just around the ...
READ MOREMillennial Moment, the Post‘s Resurgence, Sellers Q&A, Adobe MAX Announcements, TFP’s Infographic Pick of the Week, DPS Tip: Adobe DPS v32 Update Release v32.1 Welcome to TFP’s roundup of news and tips for media industry pros! This week, we’re sharing stories ...
READ MOREMobile Advertising, New Ad Rate Model, Writers Against Amazon, MPA Metrics Change, TFP’s Infographic Pick of the Week, DPS Tip: DPS v32 Folio Limitation Workaround, MAX 2014 Welcome to TFP’s roundup of news and tips for media industry pros! This ...
READ MOREApple’s Troubles, BuzzFeed Video, Facebook’s Ad Platform, the Times‘ Homepage Feed, Creating Efficiency in Digital Content Process, TFP’s Infographic Pick of the Week, DPS Tip: Apple’s App Review Guidelines, Adobe DPS v32 Release: iOS 8, Viewer Changes, Reset Folio, and Push Notifications Welcome to TFP’s ...
READ MOREIn a rapidly changing content world, being able to launch new products, channels, or efforts quickly and effectively is key to success, but finding efficiencies early on within an implementation is what ultimately drives that content success. By ...
READ MOREiOS 8 Features, Updated News Apps, News Corp. vs. Google, The Huffington Post, 3 Great New Books for a Type-Lover’s Library, TFP’s Infographic Pick of the Week, DPS Tip: How to Preview on a Device Welcome to TFP’s roundup of news and tips ...
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