Text me. Many people assume texting is predominately the domain of younger smartphone users, but according to research firm RealityMine, not so. In a recent study of 3,000 users, it found that texting is now the preferred method of communication across generations, ...
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This month, Technology for Publishing participated in the Idealliance “Going Mobile” event, where a number of industry leaders came together to share their thoughts about what’s next for publishers. I was invited to moderate one of the sessions, Trend Toward Magazine Articlization, featuring ...
READ MOREOne of the big questions facing publishers today is how best to approach and manage the trend toward articlization—and most important, how to monetize this new way of delivering content in the mobile world. To help you make the shift from issue-based publishing to go-anywhere, ...
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Who’s your target? Courtesy of Sprout Social, we bring you some fresh insights on who’s using which social platforms so you can better focus your content efforts. This week’s infographic provides recent demographics for top sites like Facebook, Twitter, Instagram, and others, breaking out usage based ...
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Road to success. “It’s not success that causes happiness, but being happy that tends to lead to success.” Some wise words, highlighted in our Infographic Pick of the Week from Lynda.com, which looks at the many benefits of being content in your work ...
READ MOREA boom in digital media consumption, magazines taking the leading in the mobile race, the short half life of mobile apps, and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and ...
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We are into the final countdown for this year’s Idealliance Tech & Trends “Going Mobile” event and excited about the range of topics we’ll be hearing about. If you haven’t yet registered for the event, slated for Sept. 10 in ...
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Read much? To mark National Book Lovers Day last month, H&R Block created this week’s infographic pick highlighting the reading and book buying habits of U.S. consumers. From who reads the most books to the most and least popular genres to states that ...
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Moving target. What’s a “super-influential consumer,” and what do people in this audience category have in common? According to this week’s infographic pick from TEN, The Enthusiast Network, they’re car-crazy, sports-obsessed, magazine-reading explorers who love to share their opinions about their interests and related products in reviews and ...
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Mobile-first, articlization, effective storytelling, long-form journalism, free vs. paywall, responsiveness and fluidity, device independence, tappable design . . . Is your head spinning yet? Publication designers today are challenged with not only understanding myriad new terms and content delivery approaches, ...
READ MOREIf you're a designer in need of some digital direction, or someone in digital that needs to understand more about design, check out TFP's August recommended reading list! With a wealth of big-picture ideas, real-world strategies, examples, case studies, tips, ...
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Stop the madness! All over the map with your social media activities? If so, it’s likely your content strategy—including your ability to accurately measure return on investment—is missing its mark. To help you get a handle on things, this week we bring you an infographic ...
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Got email? In the business world, there’s no getting around the need to network effectively. That means building relationships, often starting with a single email conversation. Question is, what’s the best way to take that first step? Our Infographic Pick of the Week ...
READ MORESearch results for mobile-friendly sites, magazine circulation in the first half, the impact of ad-blocking software on advertising revenue and more are covered in this installment of TFP’s Media Metrics roundup. To help you keep up with trends and prepare for changes just around ...
READ MOREMark your calendars! We’re please to announced that Technology for Publishing will be the media sponsor of Idealliance’s Tech & Trends “Going Mobile” industry briefing slated for Sept. 10 at the Heart Auditorium in New York. Hosted by Hearst Corp. and ...
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The clock is ticking. When it comes to Facebook posts, the bulk of activity can most often be measured in minutes, not hours or days, according to this week’s infographic from Fanpage Karma, the maker of a social media analytics and monitoring tool. Its analysis of ...
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This week Adobe officially announced the next generation of Adobe DPS in the form of Adobe Digital Publishing Solution. Differentiated from the former Adobe Digital Publishing Suite, which was heavily centered around Adobe InDesign for content creation, Adobe Digital Publishing ...
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Check it out! Adobe Digital Publishing Solution (DPS), an all-new product designed to give you more flexible publishing options, is now available. While beta program participants are already testing apps on the new DPS (see the DPS Gallery), most of you will be trying ...
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Publishing strategies today can no longer be based on content alone. Good journalism is no longer enough to be successful without strong platforms to produce and drive content. More and more, we are seeing that it’s impossible to sustain content ...
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Living in a visual world. There’s no question that the media landscape is becoming increasingly visual, and given that trend, the way we consume information is changing too. Indeed, as this week’s infographic from WebDAM shows, our verbal intelligence is decreasing at the same time our visual ...
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